EARTH DOES NOT BELONG TO MAN, MAN BELONGS TO THE EARTH.
ALL THINGS ARE CONNECTED LIKE THE BLOOD THAT UNITES US ALL.
MAN DID NOT WEAVE THE WEB OF LIFE, HE IS MERELY A STRAND IN IT.
WHAT EVER HE DOES TO THE WEB, HE DOES TO HIMSELF.

ONE THING WE KNOW: OUR GOD IS ALSO YOUR GOD.
THE EARTH IS PRECIOUS TO HIM AND TO HARM THE EARTH
IS TO HEAP CONTEMPT ON ITS CREATOR.

PRESERVE THE LAND FOR ALL CHILDREN AND LOVE IT AS GOD LOVES YOU,
AS WE ARE PART OF THE LAND, YOU TOO ARE PART OF THE LAND.
THIS EARTH IS PRECIOUS TO US. IT IS ALSO PRECIOUS TO YOU.
ONE THING WE KNOW: THERE IS ONLY ONE GOD.
NO MAN, BE HE RED MAN OR WHITE MAN, CAN BE APART.
WE ARE BROTHERS AFTER ALL.

NATURE CAN EXIST WITHOUT MAN, BUT MAN CANNOT EXIST WITHOUT NATURE.

CHIEF SEATTLE, 1853

TOURISM

TOURISM CONSTITUTES A VERY IMPORTANT COMPONENT OF MEXICO´S STRATEGY TO PRODUCE SUSTAINABLE DEVELOPMENT AND SOCIAL AND ECONOMIC GROWTH FOR OUR COUNTRY.

AS IN OTHER PARTS OF OUR AMERICAN CONTINENT AND THE WORLD, THERE EXIST IN MEXICO AND TO BE DEVELOPED, VARIOUS REGIONS GIFTED WITH IMPRESSIVE BEAUTIES AND RICHNESS AS ARE THE ONES CONTAINED WITHIN THE SEA OF CORTES REGION, BUT WE HAVE TO UNDERSTAND THAT COMPETITION IN THIS INDUSTRY, ALL OVER THE WORLD, IS VERY STRONG.

THE IMPORTANCE OF THE SEA OF CORTES FOR MEXICO.

THE IMPORTANCE OF THE SEA OF CORTES FOR MEXICO, WITHIN A WORLD-WIDE CONTEXT OF EXPANSION OF THE TOURISTIC CURRENTS, MAINLY THE ONES FLOWING FROM THE USA AND CANADA, AS WELL AS FROM ASIA AND EUROPE, DERIVES BASICALLY FROM THE FOLLOWING FACTORS:

A) THE GULF OF CALIFORNIA IS THE MOST IMPORTANT MARINE BIODIVERSITY RESERVE OF THE PLANET,

B) ITS ENORMOUS WEALTH OF CULTURAL, NATURAL AND LANDSCAPING RESOURCES,

C) ITS PRIVILEGED SITUATION WITHIN OUR EARTH GLOBE.

OTHER IMPORTANT CHARACTERISTICS OF THIS REGION ARE THAT IT IS ONE OF THE LAST FRONTIERS OF THE PLANET, IT HAS GREAT ACCESSIBILITY, AND ALSO A PRIVILEGED GEOGRAPHIC, ECONOMIC AND POLITICAL SITUATION.

ACTUAL FACTS, EXPERIENCE OVER THE YEARS AND KNOWLEDGE OF THE REGION, MAKE US CERTAIN THAT THE MISION OF THE SEA OF CORTES, TODAY AND FOR THE LONG TERM, IS PRINCIPALLY TOURISM, ECOTURISM AND NAUTICAL RECREATIONAL ACTIVITIES.

TODAY AND FOR THE LONG TERM, IN MEXICO DOES NOT EXIST ANOTHER REGION WITH THE IMPORTANCE FOR THE DEVELOPMENT OF TOURISM AS THE SEA OF CORTES.

THE IMPORTANCE OF THE SEA OF CORTES FOR THE PLANET

THE SEA OF CORTES IS THE AQUARIUM OF THE WORLD.

AT LA PAZ IN 1984, JACQUES COUSTEAU, ON BOARD THE CALYPSO, TOLD US: “ALBERTO, THE SEA OF CORTES IS THE AQUARIUM OF THE WORLD, TAKE CARE OF IT.” AT THAT TIME WE DID NOT REALLY UNDERSTAND HIS MESSAGE BECAUSE OF THE BOUNTIFUL RICHNESS OF THE ELEMENT, BUT IN 1995, AFTER SEEING THE CONSTANT DEPREDATION AND DETERIORATION OF THE REGION FOR A PERIOD OF TEN YEARS, WE DECIDED TO FOLLOW COUSTEAU’S INSTRUCTIONS. WE ARE NOW ON IT FULLTIME. WE HAVE BEEN ON IT FOR THE LAST FIVE YEARS. GOD WILLING, THE FUNDACION WILL STAY ON IT, WITH A LONG TERM VISION, FOREVER AND FOR THE BENEFIT OF MANKIND.

WE KNOW THAT THE SEA OF CORTES IS THE MOST IMPORTANT WORLD NURSERY OF MARINE BIODIVERSITY AND ITS AREAS OF INFLUENCE COULD STRETCH AS FAR AS ALASKA, PATAGONIA AND VERY FAR INTO THE WEST PACIFIC OCEAN.

BEING THE MOST IMPORTANT MARINE BIODIVERSITY RESERVE OF THE PLANET, THE HEALTH OF THE SEA OF CORTES IS VERY IMPORTANT FOR MEXICO, BUT IT IS MORE IMPORTANT FOR THE HEALTH OF OUR PLANET, THIS GLOBAL VILLAGE IN WHICH WE ALL LIVE TODAY.

NOW YOU KNOW THE IMPORTANT REASONS OF OUR PRESENCE HERE TODAY: TO TALK ABOUT EDUCATION, CONSERVATION AND THE GREAT ENVIRONMENTAL DIMENSION OF THE SEA OF CORTES.

THE AREAS OF INFLUENCE

WHEN WE SPEAK OF THE AREAS OF INFLUENCE OF THE SEA OF CORTES, IT IS SCIENTIFICALLY PROPOSED THAT THEY RANGE TO THE NORTH, ALL THE COAST LINE OF THE USA, AND POSSIBLY AS FAR AS ALASKA. TO THE SOUTH, TO CENTRAL AMERICA AND A GREAT PART OF THE SOUTH AMERICAN COAST LINE. THIRD, TO THE WEST, ALL THE ISLANDS AND BAJOS, AS WELL AS THE DISTANT FISHING GROUNDS OF THE PACIFIC OCEAN.

THUS, ENVIRONMENTALLY AND CULTURALLY SPEAKIING , THE COAST OF CALIFORNIA IS INTIMATELY LINKED TO THE SEA OF CORTES.

THE LONG TERM VISION AND THE STRATEGIC PROCESS

THE LONG TERM VISION OF THE FUNDACION FOR THE GULF OF CALIFORNIA IS THE URGENT NEED TO DESIGN, STRUCTURE, IMPLEMENT AND DEVELOP A RATIONAL STRATEGIC PLANNING PROCESS FOR THE SUSTAINABLE DEVELOPMENT OF THE REGION.

WE PROPOSE THIS BECAUSE THIS STRATEGIC PROCESS WILL GRANT US POWERFUL TOOLS WITH THE PRINCIPAL OBJECTIVE OF ACQUIRING THE NEED OF COMPETITIVETY WITH THE GLOBAL MARKETS OF TOURISTIC, ECOTOURISTIC AND NAUTICAL RECREATIONAL ACTIVITIES.

THIS IS OUR MOST IMPORTANT PROPOSAL, AN INVITATION TO PARTICIPATE WITH OUR STRATEGIC EFFORTS FOR PLANNING AND FINANCING THE RATIONAL DEVELOPMENT OF THE SEA OF CORTES, AND ESPECIALLY, TO CONSTRUCT AND ESTABLISH, AT THE SEA OF CORTES, THE CENTER FOR THE GLOBAL CULTURAL, EDUCATIONAL, ACADEMIC AND SCIENTIFIC COMMUNITY. A FREE, INTERDISCIPLINARY, STRATEGIC AND INTERNATIONAL PROCESS.

THE GREAT ENVIRONMENTAL DIMENSION

WITHIN THE LONG TERM AND FOR THE STRATEGIC PLANNING EFFORT PROPOSED, THIS FUNDACION IS DEDICATING ITS EFFORTS TO THE GREAT ENVIRONMENTAL DIMENSION OF THE SEA OF CORTES. THROUGH AN ANALYSIS AND A SUMMARY OF THE QUALITY OF THE PROCESS TO BE PROPOSED, IT SHALL BE FOCUSED TO EDUCATION AND CAPACITATION OF THE INHABITANTS THERE AND TO THE STUDY OF STRATEGIC STUDIES OF APPROPIATE AND NECESSARY PROJECTS.

THROUGH THIS GREAT ENVIRONMENTAL DIMENSION WE PROPOSE TO DEVELOP OUR BEST EFFORTS TO PARTICIPATE IN THE PREPARATION OF THE ACTUAL INHABITANTS AND COMMUNITIES, AS WELL AS OF THE FUTURE GENERATIONS. WE PROPOSE TO PREPARE THEM FOR THIS JOINT VISION OF THE FUTURE, THAT WE HAVE TO IMAGINE TOGETHER, AS WE KNOW THAT IMAGINATION IS MORE IMPORTANT THAN KNOWLEDGE.

THE REGION WILL HAVE TO ARRIVE AT A STATUS CONDITION WITH THE POSSIBILITIES OF ADOPTING HIGHLY PROFESSIONAL STRATEGIES, TO BETTER AND PERFECTION METHODS, TECHNICAL HABILITIES AND SERVICES.

SUSTAINABLE DEVELOPMENT AT THE SEA OF CORTES

OUR GOALS FOR SUSTAINABLE DEVELOPMENT AT THE SEA OF CORTES DEMAND A MORE PROFOUND KNOWLEDGE AND UNDERSTANDING OF THE INTERACTIONS BETWEEN THE PREDOMINATING SYSTEMS THERE, ECONOMIC AND BIOPHYSIC. THIS ACTION IS FUNDAMENTAL FOR THE ARRIVAL TO PUBLIC AND PRIVATE EFFECTIVE DECISIONS IN ACCORDANCE TO THE NEEDS OF THE ENVIRONMENTAL CRITERIA AND THE SOCIAL VIABILITY. OUR ENVIRONMENT CANNOT BE SUBMITTED TO ANY OTHER ORDINANCE. CONSERVATION IS THE PRIORITY.

THE TRANSITION TO SUSTAINABLE DEVELOPMENT REQUIRES A FUNDAMENTAL TECHNICAL CHANGE, SUSTAINED BY MORE AND BETTER ACADEMIC AND INVESTIGATION PROPOSALS, TECHNOLOGICAL DEVELOPMENT, CAPACITATED PROFESSIONALS, INSTITUTIONAL COMMUNICATION AND SUPPORT THAT SHOULD ENHANCE THE WORK OF THE UNIVERSITIES, INVESTIGATION CENTERS, COLLEGIATE ASSOCIATIONS OF PROFESSIONALS, ALL WITH NEEDS FOR PRODUCTIVE RECONVENTION IN THE PRIMARY ACTIVITIES, INDUSTRY AND SERVICES.

EDUCATION AND CAPACITATION

AT PRESENT, THERE IS NO DOUBT THAT EDUCATIONAL ACHIEVEMENTS, ECONOMIC DEVELOPMENT AND THE PATHS TO RAISE THE LEVELS AND QUALITY OF LIFE OF A NATION, ARE ALL VERY CLOSELY LINKED AND THAT THEY ARE DEVELOPED, FIRST AND MAINLY AT HOME AND IN THE CLASS ROOMS, AND AFTERWARDS DURING ALL OUR LIFE.

EDUCATION DURING ALL OUR LIFE PRESENTS ITSELF AS ONE OF THE KEYS OF ACCESS TO THE XXI CENTURY. AT PRESENT, NOT ONLY BASIC EDUCATION IS NECESSARY, BUT ALSO A PERMANENT EDUCATION, THAT SHOULD BE PREPARED TO ENABLE US TO ANSWER THE CHALLENGES AND OPPORTUNITIES PRESENTED TO US WITHIN A WORLD THAT CHANGES RAPIDLY, AND ALSO TO ENABLE US TO CONFRONT AND UNDERSTAND THE NOVELTIES THAT APPEAR IN PRIVATE, PROFESSIONAL AND PUBLIC LIVES. THE NEED TO EDUCATE PERSISTS, IT IS CLEAR THAT THE NEED HAS BEEN EMPHASIZED IN THE PRESENT WORLD AND LIFE, AND THE ONLY WAY TO SATISFY THIS NEED, IS THAT WE ALL LEARN HOW TO LEARN.

THIS PROCESS PROPOSES INTRODUCING EDUCATION DURING ALL OUR LIFE. FOR ALL GROUPS, SEXES, AGES, LEVELS, COLORS AND RELIGIONS, WITH AN EMPHASIS, FOR OUR ACTUAL TIMES AND FOR THE FUTURE, WITH INFANTS, JUVENILES AND ADOLESCENTS, WITHOUT NEGLECTING ADULTS AND THIRD AGE. WE HAVE TO TAKE CARE OF OUR FUTURE GENERATIONS. WE HAVE THE OBLIGATION TO INTEGRATE THEM TO OUR SOCIETY IN THEIR CORRESPONDING PLACE, NOT ONLY IN THE EDUCATIONAL SYSTEM, BUT ALSO WITHIN THE FAMILY, THE FUNDAMENTAL CELL OF SOCIETY.

THE CHILDREN, JUVENILES AND ADOLESCENTS SOME DAY WILL TAKE THEIR PLACE AND RELIEVE THE ADULT GENERATIONS. WE MUST NOT FORGET THAT THE YOUNG ARE THE MEN OF THE FUTURE. WE HAVE ALL, AT ONE TIME, BEEN YOUNG. WE KNOW WHAT THAT MEANS.

WITHIN THE PROCESS OF EDUCATION DURING ALL OUR LIFE, FIRST WE HAVE TO LEARN TO KNOW; ALSO LEARN TO DO; THEN LEARN TO LIVE TOGETHER AND ABOVE ALL, LEARN TO BE.

RECOVERING OUR SHARED ENVIRONMENT

THE AFOREMENTIONED IS THE ONLY PATH TO RECOVER OUR SHARED ENVIONMENT THROUGH GOOD EDUCATION, CAPACITATION, GENERATION OF LABOR ALTERNATIVES, ECONOMICAL WELFARE AND WELL-BEING.

THERE ARE MANY ACTIONS THAT HAVE TO BE IMPLEMENTED TO BE ABLE TO STOP THE DEPREDATION AND DETERIORATION OF OUR SHARED ENVIRONMENT. THE PRIORITY FOR THE SEA OF CORTES, SHOULD BE TO CO-SUPPORT WITH ALL THE WILLING FORCES THAT UNDERSTAND THE IMPORTANCE OF THIS ECOSYSTEM, TO STOP THESE DESTRUCTIVE FACTORS. UNFORTUNATELY THESE FACTORS ARE ALSO AFFECTING THE SOCIAL, PHYSICAL, MENTAL AND SPIRITUAL COMPONENTS OF MAN, THERE.

THE GOOD NEWS IS THAT THE LIVING ECOSYSTEM AT THE SEA OF CORTES IS A RENEWABLE RESOURCE AND CAN BE RECOVERED, EVEN IF IT IS NOW VERY FATIGUED AND FRAGILE. IT IS ONLY A MATTER OF TIME, BUT IT CAN BE DONE.

WE ARE PROPOSING TO ACHIEVE THIS RECOVERY WITH THE HELP OF THE INTERNATIONAL COMMUNITY, WITH FOCUS ON SOCIAL JUSTICE, WITH A LOT OF SENSIBILITY, WITH RESPECT FOR OUR ENVIRONMENT, OUR NEIGHBORS AND FOR OURSELVES; BY DEFENDING THROUGH RATIONAL PROCESS, OUR HUMAN RIGHT TO A HEALTHY PLANET, TO OUR CULTURAL AND NATURAL HERITAGES AND ALSO WITH A CLEAR VISION OF CREATING WORK ALTERNATIVES, WELLBEING AND ERRADICATING POVERTY FROM THE REGION, AS POVERTY IS THE WORST FORM OF VIOLENCE.

THE SEA CULTURE

IF WE LOOK AT OUR ATLAS OR AT OUR SEA CHARTS, THE SEA OF CORTES IS NOT FAR AWAY, FOR MANY ONLY A COUPLE OF HOURS. I REMEMBER PARTICIPATING IN AND ORGANIZING MANY INTERNATIONAL OCEAN RACES TO MEXICO; FROM SAN DIEGO, LONG BEACH, LOS ANGELES, NEWPORT BEACH AND MARINA DEL REY; TO ACAPULCO, MAZATLAN, CABO SAN LUCAS, MANZANILLO, LA PAZ AND PUERTO VALLARTA. MANY SISTER CITY FRIENDSHIPS AND ASSOCIATIONS WERE BORN AS A RESULT OF FRIENDSHIP DEVELOPED AT THOSE EVENTS. THIS IS ALL ABOUT FRIENDSHIP AND RESPECT, AND THAT IS WHAT WE HAVE HERE, TODAY.

ALL THE FOUNDING MEMBERS OF THE FUNDACION ARE STILL OCEAN RACING SAILORS AND NAVIGATORS.

COASTAL COMMUNITIES BASED ON SEAWATER

THE PHYSICAL-CHEMICAL RESOURCES OF THE SEA OF CORTES: THE SUN, THE SEA AND THE DESERT, ARE INFINITE.

WE KNOW THAT OUR PLANET HOLDS TODAY ABOUT SIX BILLION INHABITANTS. IT IS PREDICTED THAT FOR THE YEAR 2040 WE SHALL BE NINE BILLION PEOPLE. AN INCREASE OF 50%, IN ONLY FORTY YEARS. WE KNOW THAT THE OVERUSE OR ABUSE OF ANY OF THE ENVIRONMENTAL FUNCTIONS WILL IMPLICATE THE SACRIFICE OF ANOTHER ONE OR OF THE FUNCTION ITSELF. AT THE SEA OF CORTES, ONE OF THE GREATEST PRESSURES, DERIVED FROM THE POPULATION GROWTH, SHALL BE ON THE BIOPHYSICAL RESOURCE, FRESH WATER. WE WILL NEED A MUCH GREATER CONSUMPTION OF FRESH WATER FOR THE LOCAL COMMUNITIES AND FOR THE DEVELOPMENT OF TOURISM.

ALSO, AT THE SEA OF CORTES, WHERE THE INSUFFICIENCY OF FRESH WATER FOR HUMAN AND ANIMAL CONSUMPTION IS ESPECIALLY CRITICAL, THIS BIOPHYSICAL RESOURCE, FRESH WATER, MUST BE PROTECTED. THROUGH DETAILED ANALYSIS WE HAVE ARRIVED, AFTER FIVE YEARS OF WORK, TO THESE DEFINITE CONCLUSIONS THAT GENERATE OUR MAIN PROJECT FOR OUR SHARED ENVIRONMENT.

THE SCIENTIFIC INVESTIGATIONS AND TECHNICAL DEVELOPMENT TO BE ABLE TO ESTABLISH A PROCESS THAT WILL ALLOW US TO SUBSTITUTE THE USE OF FRESH WATER, FOR THE USE OF SEAWATER, IN THE AREAS AND ACTIVITIES WHERE THIS IS POSSIBLE.

FOR THIS, WE ARE ALSO PROPOSING THE ESTABLISHMENT OF COASTAL COMMUNITIES, DESIGNED ON SCHEMES BASED ON SEA WATER, THAT COULD BE ONE OF THE BEST ALTERNATIVES TO DEVELOPING NEW COMMUNITY MODELS THAT WILL INCREASE THE CARE AND WELL BEING OF THE ENVIRONMENT AND ITS CRITICAL ASSOCIATION WITH THE NEED TO GENERATE EMPLOYMENT ALTERNATIVES AND WELLBEING FOR ALL. THE CREATION OF OUR OWN DEVELOPMENT MODEL AT OUR SHARED ENVIRONMENT.

THIS WILL GENERATE NEW CONCEPTS, PROJECTS AND FORMS OF PRODUCTION THAT WILL ALLOW US TO ABSORB THE LABOR FORCE OF THE YOUNG, AND INCORPORATE THEM, EVERY YEAR, TO THE LABOR MARKET OF THE REGION, PROVIDING THIS GENERATION WITH NEW JOBS, NEW ECONOMICAL WELFARE AND NEW POSSIBILITIES FOR THE FUTURE.

PROPOSITION AND INVITATION TO ASSIST OUR SHARED ENVIRONMENT

WE HAVE A TRUE PROPOSITION AND INVITATION FOR ALL OF YOU ATTENDING THIS CONVENTION TODAY: TO DEVELOP AND ENHANCE MORE MUTUAL FRIENDSHIP AND RESPECT, FROM HERE AND FOR OUR PLANET THROUGH OUR SHARED ENVIRONMENT, THIS TIME, FROM THE SEA OF CORTES.

WE HAVE ALREADY TAKEN ACTION WITH OUR PROGRAMS AND ALSO THE FIRST STEPS: TO BE ABLE TO ESTABLISH AND DEVELOP THE PROGRAMS AND SCHEMES THAT YOU HAVE HEARD TODAY. WE ARE ESTABLISHING OUR FIRST INVESTIGATION CENTER AND STRATEGIC STUDIES OF THE SEA OF CORTES, CIEE, (CENTRO DE INVESTIGACION Y ESTUDIOS ESTRATEGICOS DEL MAR DE CORTES, CIEE) AT LORETO, BAJA CALIFORNIA SUR, ON THE SEA OF CORTES.

THIS WILL BE SEED DEPOSITED ON FERTILE LAND, VERY FERTILE, IN THIS REGION OF INCREDIBLE NATURAL RICHES.

WITH THIS PROJECT AT LORETO, BCS, WE SHALL INITIATE OUR GREAT CONVERSATION WITH THE GLOBAL CULTURAL, ACDEMIC AND SCIENTIFIC COMMUNITY. THE GREAT CONVERSATION IS THE COMMUNICATION PROCESS BY WRITTEN OR SPOKEN WORD, OF GOD AND MAN, WHICH DATES FOR MORE THAN 25 CENTURIES, AND THAT WILL BE THE TRANSITION OF THE SOCIETY OF THE SEA OF CORTES, TO THE CULTURE OF DIALOG, WHOSE SPIRIT IS THE INVESTIGATION, TO SEARCH, TO ASK AND TO QUESTION ONESELF. IT IS THE PENETRATION AND EXPLORATION OF THE FIELDS OF CONSCIENCE. ITS PRINCIPAL ELEMENT IS THE LOGOS.

IT´S UNDERSTANDING THAT THERE ARE NO WAYS TO THE TRUTH: THAT THE TRUTH IS THE WAY, AND THAT ONLY THE TRUTH WILL MAKE US FREE.

STRATEGIC ALLIANCES

TO THIS PROJECT, ARE ALREADY COMING AND PARTICIPATING WITH US SEVERAL UNIVERSITIES, EDUCATIONAL CENTERS, PRIVATE INSTITUTIONS, NON PROFIT ORGANIZATIONS, AIRLINES, HOTELS, GOVERNMENT AGENCIES, MUNICIPAL, STATE AND FEDERAL GOVERNMENT, AND OTHERS, MEXICAN AND FOREIGN, FROM OUR CONTINENT AND FROM EUROPE.

WE BELIEVE THAT WITH THE ACTION STEPS THAT WE HAVE TAKEN, WE ARE ON THE PATH TO OBTAIN AND REACH THE FOLLOWING GOALS.

PRIMARY OBJECTIVES

FOR EDUCATION AND THE CONSERVATION OF OUR CULTURAL, NATURAL AND ENVIROMENTAL HERITAGE AT THE SEA OF CORTES REGION:

A) UNITE THE USA, MEXICO AND GLOBAL EFFORTS FOR THE PURPOSES OF EDUCATION AND CONSERVATION OF OUR SHARED ENVIRONMENT.

B) OBTAIN THE PRESENCE IN THE REGION, OF THE USA, MEXICO, CONTINENTAL AND GLOBAL CULTURAL, ACADEMIC, EDUCATIONAL AND SCIENTIFIC COMMUNITY.

C) GROW, ADVANCE AND PROGRESS IN THE REGION, AND BE PREPARED WITH A STRATEGIC, RATIONAL AND ADEQUATE VISION TO INTELLIGENTLY FACE AND BENEFIT FROM THE CHALLENGES AND OPPORTUNITIES FOR EDUCATIONAL, CONSERVATION AND TOURISM ACTIVITIES FOR THE XXI CENTURY.

D) DEVELOP THE BEST LONG TERM VISION POSSIBLE OF WHAT THE REGION SHOULD BE IN THE FUTURE AND DETERMINE HOW IT WILL BE PROJECTED INTO THAT DESIRED FUTURE IN A VIABLE, FEASIBLE, EFFICENT MANNER, AND WITHIN SOCIAL JUSTICE PARAMETERS.

E)EVALUATE THE OPPORTUNITIES AND THREATS FOR THE REGION, IDENTIFYING THE MAYOR FORCES, INTERNAL AND EXTERNAL, TO THE REGION, ACTUAL AND FUTURE, THAT WILL DETERMINE THE DIFFERENCE BETWEEN SUCCESS AND FAILURE.

F) THE SEARCH OF UNITY AND INTREGRATION OF THE REGION AND TO SUCCEED IN WEAVING FOR THE REGION, THE ALLIANCE OF THE SOCIAL AND EDUCATIONAL PROJECT, AS PRIORITIES, THE POLITICAL AS AUTHENTIC LEADERSHIP AND THE ECONOMIC AS FINANCIAL SUPPORT FOR ALL.

G) CONSTRUCT A SOLID FOUNDATION FOR THE REGION, FOR THE BENEFIT
OF THE COMUNITIES, INHABITANTS AND FUTURE GENERATIONS, SUPPLYING THEM ALL WITH A MUCH BETTER LIFE PROJECT FOR THE FUTURE.

H) DESIGN AND PLAN STRATEGICALLY THE REGION WITH A LONG TERM
VISION FOR THE FUTURE TO BE ABLE TO DEVELOP IT ON ITS TOURISTIC
VOCATION, AS WELL AS THE HUMANIST, AS THE PLACE FOR THE
ESTABLISHMENT OF THE MULTIPLYING PROCESS OF THE GLOBAL
CULTURAL, EDUCATIONAL, ACADEMIC AND SCIENTIFIC COMMUNITY.

THE FUNDACION SHALL ALWAYS PROPOSE WAYS WITH THE VERY CLEAR OBJECTIVE OF OBTAINING A BETTER FORM OF LIFE, OF BETTER QUALITY AND CONTENT, AT THE END, A DIGNIFIED LIFE FOR ALL THE COMMUNITIES, INHABITANTS AND FUTURE GENERATIONS AT OUR SHARED ENVIRONMENT, THE SEA OF CORTES.

OUR INVITATION

IT ALL COMES DOWN TO THIS INVITATION AND THAT IS WHY WE ARE HERE. WE BELIEVE THAT IT IS A GOOD IDEA TO JOIN EFFORTS AND WILLS FOR THE EXISTENCE, SURVIVAL AND GOOD HEALTH OF OUR SHARED ENVIRONMENT. WE KNOW THAT TOGETHER WE CAN CREATE AND GENERATE SECURITY AND CONFIDENCE AT THE SEA OF CORTES AND THAT ALSO, THERE WE CAN PRACTICE AND ESTABLISH GOOD HUMAN RELATIONS; ALL WITH RESPECT AND TRUST FOR EACH OTHER AND BETWEEN OUR NATIONS.

THIS INVITATION IS TO COME WITH US AND CONFORM THE NECESSARY STRATEGIC ALLIANCES FOR THE DESIGN AND CONSTRUCTION OF THE CENTER WHERE WE SHALL ESTABLISH THE MULTIPLIING PROCESS OF THE GLOBAL CULTURAL, EDUCATIONAL, ACADEMIC AND SCIENTIFIC COMMUNITY.

THE STRATEGIC PLANNING PROCESS WITH A LONG TERM VISION WILL GIVE US THE KNOWLEDGE AND THE NECESSARY TOOLS TO BE ABLE TO ORGANIZE, DEVELOP AND IMPLEMENT AN INTELLIGENT PROJECT FOR THE REGION WITHIN THE GREAT ENVIRONMENTAL DIMENSION OF OUR SHARED ENVIRONMENT, THE SEA OF CORTES.

THIS PROPOSAL HAS BEEN PREPARED BY THE FUNDACION MAR DE CORTES A.C. TO THE WORLD, TO BE LAUNCHED AT THE UNITED STATES/MEXICO SISTER CITIES ASSOCIATION NATIONAL CONFERENCE 2000 FORUM, ON THIS, ITS 37TH ANNIVERSARY. FEW NON PROFIT ASSOCIATIONS LIVE THIS LONG. THE MAIN OBJECTIVE OF THIS PRESENTATION IS TO CONVINCE YOU OF THE NEED TO STRETCH AND STRENGTHEN OUR LINKS OF UNITY FOR THE FUTURE CONSERVATION OF OUR SHARED ENVIRONMENT, THE SEA OF CORTES.

WE ARE CERTAIN THAT WE ARE ON THE RIGHT PATH, THAT IS WHY WE ARE MAKING TO YOU OUR INVITATION TO COME WITH US TO THE GULF OF CALIFORNIA, BEGINNING AT LORETO, BCS.

THE PROJECT IS THERE, THE MECHANISMS EXIST, ALL WE NEED IS GOOD WILL AND THE UNDERSTANDING OF THE NEED AND CONVENIENCE OF THE CONSERVATION OF THE SEA OF CORTES, FOR BOTH NATIONS, THE USA AND MEXICO.

BUT, WITHOUT DOUBT THE MOST IMPORTANT ISSUE TODAY IS THAT WE ARE CERTAIN THAT HERE WE ARE POSITIONING OUR MINDS WHERE THEY HAVE TO BE, THAT GOD IS WITH US, THUS WE LIVE WITH THE CONVICTION THAT WE ARE NOT HERE TODAY BY CHANCE OR ACCIDENT, THAT WE CANNOT BE WRONG, THAT OUR JOINT VISION OF THE FUTURE IS REAL AND NECESSARY, THAT THERE IS NOTHING THAT WE CANNOT DO TOGETHER, AND THAT WITH THIS IN MIND AND WITH UNITY, CONFIDENCE AND DETERMINATION WE SHALL OBTAIN THE FORCE WE NEED AND THAT ONLY THUS, UNITED, WE SHALL MAKE SURE THAT THE FUTURE OF THE SEA OF CORTES, OUR SHARED ENVIONMENT, SHALL BE BETTER THAN THE PRESENT.

THE CONTENTS OF OUR PRESENTATION HAVE MATTER, IDEAS AND PROPOSALS TO THE WORLD THAT FIT PERFECTLY TO THE EDUCATIONAL AND CONSERVATION PROCESS NEEDED FOR THE SEA OF CORTES. SOME OF THEM COME FROM ALBERT EINSTEIN, MOHANDAS GANDHI, CHIEF SEATTLE, JACQUES COUSTEAU, POPE JOHN PAUL II, NELSON MANDELA, AL GORE, ALEJANDRO ROBLES, LUIS MORFIN, THE UNITED NATIONS, UNESCO, UNIVERSITY OF CHICAGO, SEMARNAP-INE, FONATUR AND MANY OTHERS. WE THANK THEM FOR THEIR ASSISTANCE. IT IS FOR A GOOD CAUSE.

WHETHER WE LIKE IT OR NOT, WE ARE ALL IN THIS TOGETHER, FOR GOOD OR BAD. BUT WE ARE IN IT. IF WE CAN UNDERSTAND THIS, WE SHALL PARTICIPATE IN IT, AND WE SHALL MAKE EFFORTS FOR THE HEALTH OF OUR PLANET, FOR THE BENEFIT OF OUR CHILDREN AND FOR ALL THE FUTURE GENERATIONS.